McFarland & Company

McFarland & Company, Inc. is a book publisher of primarily academic and adult nonfiction based in Jefferson, North Carolina. Its president and editor-in-chief is Robert Franklin, who founded the company in 1979. McFarland employs a staff of about 50, and as of 2011 had published approximately 5,000 titles.

Subject matter
Its target markets are libraries and direct mailing to enthusiasts in niche categories. The company is known for its sports literature, especially baseball history, as well as books about chess and film. According to the Mountain Times, McFarland publishes about 275 scholarly monograph and reference book titles a year.

List of scholarly journals

 * Base Ball: A Journal of the Early Game
 * Black Ball: A Journal of the Negro Leagues
 * Clues: A Journal of Detection
 * Journal of Information Ethics
 * North Korean Review